keyskore design

This campaign to reduce air pollution in Britain was launched in May 2019 by The Times of London. I was art director for the campaign, responsible for branding across the title and on social media, along with content design for stories on all platforms, including a groundbreaking animated and illustrated walk-through that highlighted what we need to do to reduce air pollution in our cities. The campaign has gained a lot of traction and welcomed by many in the field including Chris Packham

My wife, Marta Pérez Sainero and I have been working on a brand new local free paper for the south-eastern London borough of Lewisham, called The Lewisham Ledger. We worked with a small team, husband and wife Mark McGinlay and Kate White, who have set up two successful new local papers in other areas of south-east London, to design this new paper from scratch. The first edition was printed in the beginning of June and features photography by Paul Goto and Lima Charlie, amongst others.

We feel The Lewisham Ledger is unique in that it combines a genuine community focus with quality writing, photography and design.

Along with the content, we wanted to keep the design as local as possible (my wife and I live in Lewisham) so we worked with type designers from London; Henrik Kubel from a2-type.co.uk and Joe Graham from the London Type Foundry. We used London-inspired type across the paper, with the elegant sans serif London that was inspired in part, by Edward Johnstone's Underground alphabet from Henrik's amazing stable of fonts. We also used Henrik's Independent for the body copy which doffed a cap to the now out-of-print London-based paper of the same name, and his beautiful English 1766 for the news headlines, a modern interpretation of the quintessentially classic British font, Caslon.

For the masthead and features headlines we chose LDN Mammoth Woodblock from the London Type Foundry. It was inspired by a font used by seminal creative director and LTF partner Paul Harpin for Business magazine in the 1980s so has its roots in London too. It is also very fun to work with.

The paper has a print run of 5000 and is available in all good local shops cafés and bars

Creative director

Design and creative direction for a series of printed and digital supplements exploring the issue of climate change. Illustrations by Meghan Beckwith, graphics by Jack Kingham and Anna Lombardi

News design editor
This run of pages was designed on the day of the March 2017 attack on Westminster. Edited by Emma Tucker and Jeremy Griffin, with stories commissioned and edited by Fay Schelsinger. Graphics by Matt Swift. Pictures edited by Sam Stewart. The front page won Front Page of the Year (highly commended) at the 2018 Press Awards.

Art director
This was a 16-page special supplement to accompany The Times's commemoration of the death of JFK. With original pictures from the time by Cornell Capa and graphics by The Times graphics team.

Art director and video editor
A three-part series of videos published on Facebook, charting the winners of the European Championships since its inception in the 60s. Designed as a way to encourage sign-up to The Times subscription and also win a HDTV.

Art director

Working closely with the editor I art directed this Times speciality: a double page wrapping around the paper. The GIF of differing versions was showcased by Coverjunkie's blog.

Art director
I was asked by the creative director Shaun Parkinson to assist with the design of the magazine in 2013. Along side feature pages, I redesigned the health section and developed style and design for the new interior design section.

Art director
I led a team that worked with Ian Brunskill, the associate editor of The Times, to produce a 16-page supplement commemorating the centenary of the Russian revolution. The team also produced the digital versions and an animated video of the centre-spread graphic, narrated by Ben Macintyre. The animated gif showcasing the various cover options was featured on the Coverjunkie magazine blog. I also gave a presentation to The Times design team, explaining the processes we went through to successfully publish all content in time. The last slide shows the working hours of the different departments to see the project though.

News design editor
This run of pages was designed on the day of the result of Britain's EU referendum and the vote to leave the European Union. Edited by John Witherow and Jeremy Griffin, with news stories commissioned and edited by Fay Schlesinger. Picture edited by Sam Stewart. 

Art director
This project was commissioned by Kaya Burgess, a reporter from The Times and close friend and colleague of Mary Bowers who had been seriously injured by a lorry while cycling in London. The flyer was to be distributed amongst MPs in parliament as they discussed a bill on cycle safety. Graphics by The Times graphics team and photography from Rex, AP. Illustrations by Nathalie Lees

Creative director
I was asked to design the branding and livery for Fizz & Foam, a company that rents a little tuk-tuk van converted into a prosecco bar out to events. I designed the logo and commissioned the illustrator Clare Mallison to create the mock-up of how the van would look for the clients' website. I also designed the website and social media icons